Media

Comprehensive 360° media services, from strategy to advice and planning as well as media buying.

We offer you innovative, professional, 360° support on all relevant media channels, for all indications and specialist medical target audiences (B2B) and for end consumers (B2C) – with exclusive, efficiency-boosting media products from WEFRA LIFE MEDIA, WEFRA LIFE MEDIAPLUS and Healthy Programmatic!

Cemented success with strategy, advice and planning

Profit from tailor-made media strategies based on innovation, data-driven solutions, sound market knowledge and analysis as well as your individual objectives. Our experts give you comprehensive advice using our unique target audience insights and lift your campaign to a new level.

Efficient media buying

Rely on optimised and efficient buying of print and digital ad space, on innovative and strong special ad formats and on social media. Thanks to our data- and insight-driven media planning, we make it possible for you to plan for your specialist medical target audience with maximum performance! Not only our exclusive bound publication insert programmes appeal to your target audience without waste, but also our post-login programmatic buying with Healthy Programmatic. Each displayed campaign helps the algorithm plan and buy for your future campaign with even more precision. We display more than 70 million ad impressions per year, and with each further one we learn even more – for the highest-precision targeting in healthcare media.

WEFRA LIFE Exclusives – something you only get with us

Healthy Programmatic​

Maximise the effectiveness and efficiency of your advertising in the healthcare market.

Bound publication insert programme​

Increase your budget efficiency by up to 60% thanks to our unbeatable cost-effectiveness in ad placement.

Individual ad formats​

In the digital domain, rely on exclusive and innovative ad formats such as HyperFocus® and other HCP video formats.

Pharmamonitor

Gain exclusive monitoring of competitors with deep, real-time insights into market trends and your competitors’ activities.

Media dashboards​

Real-time analyses of your campaign performance enable you to make well-founded decisions and act before others react, letting you adjust your strategy successfully.

Reichweitenstudien

In order to reach your specialist target groups more precisely and individually, you can rely on data-based marketing with our exclusive reach studies.

Contacts for media-services:

Sabine Richter

Management Board General Manager WEFRA LIFE MEDIA GmbH

Can Yildiz

Mangement Board General Manager Healthy Programmatic

Request your media-service from WEFRA LIFE now

Reach your target groups in the healthcare market precisely and without wastage – with data-driven media strategies and exclusive healthcare solutions. Enquire now free of charge and without obligation!


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