WEFRA LIFE Exclusives:
something you only get with us
HCP portals and digital platforms
Achieve the most innovative and efficient HCP interaction with digital platforms and specialist portals applying state-of-the-art technology and absolute data security. For you, we will achieve outstanding user experiences with attractive designs that put the spotlight on your relevant content.
Healthy Programmatic
Maximise the effectiveness and efficiency of your advertising in the healthcare market. Trust in our innovative technology and exclusive data to speak to your target audiences precisely and productively – in protected login areas and in the best environments, with exclusive and stimulating digital special formats as well as the best KPIs.
Bound publication insert programme
Increase your budget efficiency by up to 60% thanks to our unbeatable cost-effectiveness in ad placement.
Individual ad formats
In the digital domain, rely on exclusive and innovative ad formats such as HyperFocus® and other HCP video formats to ensure maximum attention, the best KPIs and the effect of your messages.
Pharmamonitor
Gain exclusive monitoring of competitors with deep, real-time insights into market trends and your competitors’ activities. Comprehensive data analyses and up-to-date market research give us a robust basis for optimising your marketing strategy together with you and developing strategically appropriate plans for your competitive environment.
Media dashboards
Real-time analyses of your campaign performance enable you to make well-founded decisions and act before others react, letting you adjust your strategy successfully. With a transparent display of the metrics and trends of your campaign and your competitors’ campaigns, updated on a daily basis, you will always keep track and be able to maximise the efficiency of your ads.
Readership studies
To appeal to your specialist target audiences in the fields of oncology, cardiology, diabetology and pneumology with more precision and individuality, rely on data-based marketing in the future with our exclusive penetration studies. They make your media planning more efficient, and you achieve greater penetration and effect – all on the same budget.